Climate Confident - Stories And Strategies That Cut Emissions

Climate Confident is the podcast for business leaders, policy-makers, and climate tech professionals who want real, practical strategies for cutting emissions and building a resilient low-carbon future.

Every Wednesday at 7am CET, I sit down with the people doing the work, executives, engineers, scientists, founders, and policymakers, to unpack what’s actually driving climate progress across energy, transport, industry, supply chains, food, finance, and more.

This isn’t about vague pledges or greenwash. It’s about what’s working, what isn’t, and what leaders need to understand now to make better decisions faster.

Expect conversations on:

scalable solutions in energy, mobility, food, industry, and finance
the politics, markets, and policies shaping the transition
the technologies and tools improving climate accountability, resilience, and risk management
hard truths, hidden bottlenecks, bold ideas, and real-world success stories

Subscribers also get Bonus episodes, including highlight reels, analysis, emerging themes I’m seeing across conversations, and other subscriber-only extras.

You can still listen to the most recent episodes for free, and if you want to go deeper, subscription gives you more Climate Confident in your feed.

Want to shape the conversation? Drop me a line anytime at Tom@tomraftery.com
, whether it’s feedback, a guest suggestion, or just a hello.

Ready to stop doomscrolling and start climate-doing? Hit follow and let’s get to work.

Guest

Helen Neal

Helen Neal is Founder and CEO of HN Communications, a certified B Corp sustainability communications consultancy helping organisations communicate credibly through the net-zero transition.

She brings more than a decade of experience in government affairs, communications, and advocacy from roles at Nissan, Virgin Atlantic, and the UK Parliament. Since launching HN Communications nine years ago, Helen has worked with organisations including Bosch, Heineken, Asahi, Nissan, Aston Martin, ResponsibleSteel, Climate Week NYC, The Climate Group, and the Global Renewables Alliance.

In 2024, she began building Zena, an AI pre-publication governance platform that checks sustainability content against major regulatory frameworks, helping teams reduce greenwashing risk and publish with greater confidence.

Her recognition includes PRMoment Boutique Agency of the Year 2025, PRCA Professional of the Year 2024, and Entrepreneur Top 100 Female Entrepreneurs.

https://www.linkedin.com/in/helen-neal-02261129/

Guest appearance on:

Why Traditional Marketing Creates Greenwashing Risk in Sustainability